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25 Common Business Advice That Doesn't Apply To Us!

Published on: 11th July, 2022

Generic business advice doesn't work for us.

And why would it?  Why would the advice work for a hairdressing salon, a computer shop and a tuition business?


In this episode, I unpack five concepts that I think paints an incomplete picture.


* Spoiler alert!*


Here are the five concepts that I think need to be reframed for education businesses:

  1. "Start by defining your target audience"
  2. "A successful business is scalable"
  3. "Launch, even if it isn't ready"
  4. "You need a logo and website"
  5. "Success relies on a great service or product"

In The Tutors' Mastermind (and in 1:1 coaching sessions), these are exactly the kind of areas we zoom into.


We:

  • Deep-dive and map concepts to our businesses
  • Design strategies that work for us, our values and what we can commit to
  • Make sure we're all different so we stand out from the crowd


I hope you enjoyed listening!


- Sumantha

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👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

My training leans on tried-and-tested methods that are completely tailored to our niche.

There's no generic business advice here!


Work with me to breathe life into YOUR definition of success:


#1 Bespoke 1:1 Mentoring

Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


#2 The Tutors' Mastermind

The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.


#3 The Group Class Course

Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.

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Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

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About the Podcast

Upgrade Your Education Business
Tutors and education business owners - you're in the right place! This is the home to fluff-free and actionable ideas to grow your business on your terms. I'm your host Sumantha, the founder of the ATTRACT® Approach, a business trainer with over 15 years of experience and a former teacher-turned-tutor. I walk the journey with you through weekly episodes to help you with tangible growth and an improved mindset. You'll also hear from inspirational guests at different stages of their journeys. For more about me and my work, visit www.upgradeyoureducationbusiness.com. In the meantime, sit back, listen and enjoy!

About your host

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Sumantha McMahon

Hello! I'm a qualified business trainer who had a career change into teaching. In 2017, I left the classroom and became a professional tutor. Now, I bring both my worlds together and exclusively support education business owners to launch and grow on their terms.