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62 Get More Clients Through Organic Marketing

Published on: 24th April, 2023

Marketing takes time, so we need it to work hard for us!

In this episode, I share ways to boost your marketing efforts to make sure that it:

- Connects with your potential clients
- Gets you in front of compatible clients
- Gives clients the confidence to work with you

Here's a quick summary of what I talk about:

1. How content is the cornerstone of effective marketing
2. How to find topics that you KNOW will connect with your clients
3. The importance of understanding how people interact with different platforms
4. Using content to gatekeep who contacts you

Some episodes you might also want to listen to are:

01 Attracting Paid Clients On Social Media (Without Paid Ads)
19 Low Effort, High Impact Social Media Strategies
42 How To Get In Front Of The Right People
44 Email Marketing: Convert Subscribers Into Clients

Enjoy :-)

- Sumantha



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👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor.

I specialise in supporting education business owners launch, grow and scale on their terms.

Here are three ways to work with me:

#1 Bespoke 1:1 Mentoring
Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.

#2 The Tutors' Mastermind
The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.

#3 The Training Jukebox
A growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost.

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Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

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About the Podcast

Upgrade Your Education Business

Each week, Sumantha shares fluff-free actionable ideas for education businesses who want to grow their businesses on their terms. 

Whether it’s marketing, turning ideas to income or wellbeing, each episode is designed to inspire you to take action that you can mould to suit your needs. 

Sumantha has been delivering training to large and medium sized businesses for 17+ years. As a teacher-turned-tutor, she now focuses on supporting education businesses. Outside of this, Sumantha delivers training to organisations and UK-based school trusts. For more information, visit www.UpgradeYourEducationBusiness.com

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About your host

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Sumantha McMahon

Hello! I'm a qualified business trainer who had a career change into teaching. In 2017, I left the classroom and became a professional tutor. Now, I bring both my worlds together and exclusively support education business owners to launch and grow on their terms.