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PS 118 The Quiet Work That No One Sees

In this episode I share why the unseen work in your tutoring or education business matters. Planning, refining and preparation build strong foundations and improve client experience.

I explain how this quiet work can boost retention, support marketing and drive long-term business growth.

Enjoy :-)

Sumantha

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👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

My training leans on tried-and-tested methods that are completely tailored to our niche.

There's no generic business advice here!


Work with me to breathe life into YOUR definition of success:


#1 Bespoke 1:1 Mentoring

Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


#2 The Tutors' Mastermind

The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.


#3 The Group Class Course

Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.


This podcast is recorded using Riverside. Sign up for your account here (free plan available)

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Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

© 2024 Sumantha McMahon

Transcript
Sumantha:

You know, some of your most important work will never make it to Instagram or Facebook or wherever you publish, you know, updates for your audience. The refining, the behind the scenes, the planning, the thinking, the unseen hours of preparation. They really matter. We don't often talk about them. We don't often show people, but they're the bits that are really powerful.

Sumantha:

I once spent about two weeks rethinking my client onboarding process. No one outside of my business saw that work, but it changed the experience for my clients completely. They felt cared about. They could see that I was listening and I was watching them. I was seeing them, and they felt that from the first moment.

Sumantha:

And you know what? The retention really improved. People stayed with me for longer. The reason I'm sharing this is because not all the work and preparation that we do behind the scenes in our business feels glamorous. It doesn't always feel exciting, but don't underestimate or undervalue the things that aren't visible. Often it's the quiet, unseen work that builds the strongest foundation and frees you up to grow later and makes the most impact. So ask yourself, what quiet work are you doing now that your future self will thank you for.

About the Podcast

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Upgrade Your Education Business
The leading podcast for edu-preneurs.

About your host

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Sumantha McMahon

With over 20 years of experience and having mentored 100+ tutors, Sumantha shares practical, non-formulaic strategies to help you attract students, grow sustainably, and build a tutoring business that aligns with your version of success. Expect grounded advice on marketing, sales, mindset and productivity, without the overwhelm.