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41 How To Start Selling To Schools with Cerys Keneally

Published on: 14th November, 2022

This is a corker of an episode!  Cerys shares SO much value - you're going to want to have a pen and paper ready.

In this discussion, we focus on key apprehensions or struggles people might have when trying to sell to schools.


And although Cerys' advice was spot on, much of it applies to many other areas of business - not just when selling to schools.


Here's what I asked:

  1.  If someone is wondering why no-one is buying their offer, what can they do to audit what might be going wrong?
  2. There's a perception that school budgets are tight.  What tips do you have on how to price offers?
  3. How can people boost their chances of getting a positive response from approaching schools?

This is worth a listen - Cerys knows her stuff!


Enjoy :-) 


- Sumantha

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👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

My training leans on tried-and-tested methods that are completely tailored to our niche.

There's no generic business advice here!


Work with me to breathe life into YOUR definition of success:


#1 Bespoke 1:1 Mentoring

Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


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#3 The Group Class Course

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About the Podcast

Upgrade Your Education Business
Tutors and education business owners - you're in the right place! This is the home to fluff-free and actionable ideas to grow your business on your terms. I'm your host Sumantha, the founder of the ATTRACT® Approach, a business trainer with over 15 years of experience and a former teacher-turned-tutor. I walk the journey with you through weekly episodes to help you with tangible growth and an improved mindset. You'll also hear from inspirational guests at different stages of their journeys. For more about me and my work, visit www.upgradeyoureducationbusiness.com. In the meantime, sit back, listen and enjoy!

About your host

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Sumantha McMahon

Hello! I'm a qualified business trainer who had a career change into teaching. In 2017, I left the classroom and became a professional tutor. Now, I bring both my worlds together and exclusively support education business owners to launch and grow on their terms.