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51 Breathe New Life Into Your Social Media Marketing

Published on: 30th January, 2023

If you want to speed up the process of coming up with content ideas, get instant LIFETIME access to my 100 content prompts here.

Time to dust your social media marketing off the shelf! Whether you want to get started,  get re-started or just get better, this episode will help you.

Social media has been amazing for my business.


It's been the single most powerful way to attract new clients and forge new relationships.


Sure, other marketing methods work - I also use email marketing - BUT social media remains the one thing I never neglect.


That's why I'm sharing seven ways you can inject new life into your strategy and get real results that impact your business.


Here's a sneak peek of what I talk about:

  1.  Tripling down on a platform
  2.  Creating a plan (so you get what you want out of your marketing)
  3.  The 'social' aspect of social media (and how to make the most of it)
  4.  The power of participation
  5.  Getting others involved to boost results
  6.  Using specific tools to your advantage
  7.  What you can do to make it all easier to sustain


Enjoy :-)


- Sumantha

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👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

My training leans on tried-and-tested methods that are completely tailored to our niche.

There's no generic business advice here!


Work with me to breathe life into YOUR definition of success:


#1 Bespoke 1:1 Mentoring

Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


#2 The Tutors' Mastermind

The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.


#3 The Group Class Course

Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.


This podcast is recorded using Riverside. Sign up for your account here (free plan available)

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Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

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About the Podcast

Upgrade Your Education Business
Actionable strategies for tutors and education business owners to attract students, grow sustainably and build a business that works for you.
Upgrade Your Education Business is the go-to podcast for private tutors and education business owners who want to grow a sustainable, joyful business without following formulas or burning out.

Hosted by experienced business mentor Sumantha McMahon, each episode is packed with practical marketing and sales strategies, mindset insights, and real talk about the highs and lows of running your own tutoring business.

Whether you’re just starting or looking to refine and simplify what you’ve built, you’ll find inspiration and actionable advice that helps you attract students, boost your visibility, and create a business that works for your version of success.

🎧 New episodes every week, including short mindset boosters and deeper strategy sessions.

About your host

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Sumantha McMahon

With over 20 years of experience and having mentored 100+ tutors, Sumantha shares practical, non-formulaic strategies to help you attract students, grow sustainably, and build a tutoring business that aligns with your version of success. Expect grounded advice on marketing, sales, mindset and productivity, without the overwhelm.