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52 Make Your Freebies Sell For You (Don't Keep Helping For Free)

Published on: 6th February, 2023

"Your freebie should tell people the what, and your paid offer should show people the how.  It's like giving people a packed bag for a single trip.  But if people want to know how to pack their bags for other trips, they have to pay for that knowledge."

THAT is one of the biggest takeaways from this episode.

In this episode, I help you decide just how to give away enough for free to create trust and desire, but not so much that it puts people off investing in what you offer.

I cover:

  • Structuring consultation calls
  • Lead magnets
  • How to give people a 'try before you buy'
  • How to sell via freebies

Enjoy :-)

- Sumantha


Links mentioned in this episode:

Video:
Why I don't think you should offer free taster sessions 
Set up free ConvertKit account to promote your lead magnet and collect email addresses

P.S.  If you want to have  chat about how we might be able to work together, I'd love to meet you.  Book a call now.


Come and say hello!

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✦ LinkedIn: Sumantha McMahon 


Some links are affiliate - I earn a small commission at no cost to you. I only recommend things that I use.


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👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor.

I specialise in supporting education business owners launch, grow and scale on their terms.

Here are three ways to work with me:

#1 Bespoke 1:1 Mentoring
Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.

#2 The Tutors' Mastermind
The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.

#3 The Training Jukebox
A growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost.

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Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

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About the Podcast

Upgrade Your Education Business
Tutors and education business owners - you're in the right place! This is the home to fluff-free and actionable ideas to grow your business on your terms. I'm your host Sumantha, the founder of the ATTRACT® Approach, a business trainer with over 15 years of experience and a former teacher-turned-tutor. I walk the journey with you through weekly episodes to help you with tangible growth and an improved mindset. You'll also hear from inspirational guests at different stages of their journeys. For more about me and my work, visit www.upgradeyoureducationbusiness.com. In the meantime, sit back, listen and enjoy!

About your host

Profile picture for Sumantha McMahon

Sumantha McMahon

Hello! I'm a qualified business trainer who had a career change into teaching. In 2017, I left the classroom and became a professional tutor. Now, I bring both my worlds together and exclusively support education business owners to launch and grow on their terms.