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53 Creating Digital Products For Passive Income Streams

Links Mentioned

100 Content Prompts - £47 buy once, lifetime access

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My recommended platform for hosting digital products is Thinkific.

Sign up for your FREE plan

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Digital products are a great way to create passive income streams.


Although the word 'passive' is often interpreted as making money in your sleep, don't underestimate the need to keep signalling people to them! 


But they're still an effective way to get more out of your time and to leverage your income.


In this episode, I help you come up with a great idea for a digital product and if you already have one, you'll get some ideas on how to promote and sell it too.


What I unpack:

  1. How to come up with an idea that will sell
  2. The power of the name
  3. Deciding on its format (and making sure people use it)
  4. Creating an effective launch plan
  5. Creating a strong marketing strategy


Enjoy :-)


- Sumantha

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👋🏽 Hello! I'm Sumantha McMahon and I've supported over 100 tutors and education business owners.

As a teacher 'dropout' turned professional tutor, combined with my 20+ years as a business owner, I'm in it with you!

My training leans on tried-and-tested methods that are completely tailored to our niche.

There's no generic business advice here!


Work with me to breathe life into YOUR definition of success:


#1 Bespoke 1:1 Mentoring

Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.


#2 The Tutors' Mastermind

The leading membership for edupreneurs that combines tailored training (live and recorded), a community of like-minded business owners and exclusive discounts to resources in The Training Jukebox.


#3 The Group Class Course

Get lifetime access to this self-paced course designed to help you launch, grow and refine your group classes. Includes teaching ideas too.


This podcast is recorded using Riverside. Sign up for your account here (free plan available)

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Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.

About the Podcast

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Upgrade Your Education Business
The leading podcast for edu-preneurs.

About your host

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Sumantha McMahon

With over 20 years of experience and having mentored 100+ tutors, Sumantha shares practical, non-formulaic strategies to help you attract students, grow sustainably, and build a tutoring business that aligns with your version of success. Expect grounded advice on marketing, sales, mindset and productivity, without the overwhelm.