73 How To Build Authority In Your Niche (So You Become A Go-To)

Marketing can be hard work, and we often feel like we're stuck on a content treadmill.

In this episode, I share ways to change that.

Ways to:

• Be in fewer places in a way where people come to us
• Position yourself as a 'go-to' in your niche
• Build a loyal audience

The truth is, if we work hard on marketing, it needs to work even harder for us.

And I want to show you how to make it happen!


Episodes Mentioned

58 Collaboration Isn't Saying Yes To Everyone!

71 Choosing The Right Business Support That'll Get You Results


Enjoy :-)

Sumantha

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👋🏽 Hello! I'm Sumantha McMahon, a qualified business trainer with over 15 years' experience, and a former teacher turned tutor.

I specialise in supporting education business owners launch, grow and scale on their terms.

Here are three ways to work with me:

#1 Bespoke 1:1 Mentoring
Goal-driven wrap-around support, with 1:1 strategy calls, WhatsApp support and free access to The Tutors' Mastermind.

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#3 The Training Jukebox
A growing hub of resources and self-paced courses e.g. group classes, to help you pick and choose specific areas of your business to boost.

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Sometimes, I share links to resources and apps that I recommend. They are all based on my experience - if I don't love them, I don't recommend them. In some cases, I earn a small commission for my recommendation, at no cost to you.